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Becoming Steve Jobs: The evolution of a reckless upstart into a visionary leader

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BECOMING STEVE JOBS will be the first comprehensive look at Jobs' career following his dismissal from Apple - an experience that kindled in him a burning desire to prove to the world that his initial success was no fluke.

During this time a combination of exile, failure and family saw him mature from the childish genius who left in disgrace in the mid-80s, to the man who returned just over a decade later to create a world changing, visionary company. Jobs' experiences reveal the answer to a perennial question: How to you teach yourself to achieve the unachievable?

Based on recently rediscovered, personal taped interviews between Jobs and Schlender - who had known each other for 25 years - as well as various sources from Job's business and personal life, this groundbreaking book will focus on the maturation of the most important business figure in modern history: how it happened, why it happened, and what that meant for Jobs, Apple, and business and culture around the world.

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Praise for Becoming Steve Jobs

  • Brent Schlender and Rick Tetzeli render a spectacular service with this book, giving fresh perspective on Steve Jobs' journey from inspiring but immature entrepreneur into an inspired and mature company-builder. Most important, they capture Jobs' resilience, his refusal to capitulate, his restless drive to stay in the game, his voracious appetite to learn-this, far more than genius, is what made him great. Becoming Steve Jobs gets the focus precisely right: not as a success story, but as a growth story. Riveting, insightful, uplifting-read it and learn! - Jim Collins, author Good to Great, co-author Built to Last and Great by ChoiceBECOMING STEVE JOBS is fantastic. After working with Steve for over 25 years, I feel this book captures with great insight the growth and complexity of a truly extraordinary person. I hope that it will be recognized as the definitive history. - Ed Catmull, President, Pixar and Disney Animation

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