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Mind Your Manners: Managing Business Cultures in the New Global Europe
John Mole
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Praised by Business Week as 'invaluable political and psychological profiles of each nationality...a wonderfully entertaining view of others as well a ourselves' and named a Financial Times Business Book of the Year, Mind Your Manners has become a 50,000-copy bestseller and the standard guide to European business cultures for over a decade.
Now in a fully expanded and updated third edition, this practical guide contains a further fifteen country chapters including all the additional countries - from the Baltics to the Balkans - becoming a members of the European Union, the world's biggest global market.
This major new edition comprehensively covers no fewer than thirty-three different business cultures including non-EU Norway, Switzerland, Russia and America.
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Praise for Mind Your Manners: Managing Business Cultures in the New Global Europe
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A very clever management book. - John CleeseWe do need to increase our understanding of each other's cultures - fast. So buy this book and keep it in your briefcase. - Gay Haskins, Director General, European Forum for Management Development
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